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Soft Baits

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Gulp! Saltwater Jerk Shad Soft Bait (1120256)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Erratic darting motion imitates struggling baitfish
- Darting "quick glide" will entice strikes!
- Expand your strike zone with 400x more scent dispersion than plastic baits
- 15 years of Gulp! evolution
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$5.14
Havoc Subwoofer Soft Bait (1276778)
Havoc baits combine professional bass angler experience with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Make Havoc your go-to bait when bragging rights are on the line.

Features:

- Pro Designed by Mike Iaconelli
- High action tail calls fish to the bait
- Short body eliminates short strikes
- Matches fleeing fish profile and action perfectly

Specifications:

- Bait Length: 4"
- Color: Pearl White Silver Fleck
- Quantity: Per 8
- Packaging: Bag
Add to Cart
$2.16
KVD Magnum Dream Shot Soft Lure (DSKVD5-103)
Strike King's KVD Dream Shot or Magnum Dream Shot Soft Baits is a soft plastic, drop shot bait designed by Kevin Van Dam that is based on the popular caffeine shad design with a hinged tail section that quivers and shakes in reaction to even the smallest movements. Designed to allow a more lifelike feel and action than ordinary soft plastic baits, the Dream Shot was used by Jonathan VanDam to win a 2012 B.A.S.S. Elite event in Green Bay, Wisconsin. According to Jonathan, the Dream Shot has the perfect action to trigger strikes from fish when a drop shot is your chosen presentation.

Features:

- Hinged tail action
- Quivers and shakes when dropped
- Lifelike feel and action

Specifications:

- Color: Dirt
- Length: 5"
- Pack Quantity: 8
Add to Cart
$4.79
Denny Brauer (FLPT4.5-2)
The bait that won Denny Brauer the '98 Classic! Strike King's innovative Flip-n-Tubes feature a special patent-pending head which has 1/2'' of solid plastic to hold your hook and a screw-lock sinker in place as well as increase durability. The salt-impregnated Flip-n-Tube's hollow body traps air giving it a more lifelike feel and was designed for flipping in heavy cover.

Specifications:

- Color: Black Blue Flake Blue Tail
- Length: 4-1/2"
- Pack Quantity: 8
Add to Cart
$4.13
KVD Swim-N-Shiner Soft Bait Lure (SWNS4-122)
Strike King KVD Swim-N-Shiner - Featuring the exclusive technology known as Coffee Scent which masks the human scent and oils and helps attract the fish to bite. Strike King uses this exclusive technology on their Perfect Plastics line of plastic lures and baits that Kevin VanDam uses and supports. The soft body of these plastics have a lifelike feel that hold the extra salt taste and all of that combined help attract the fish and increases their hold time onto the lure or bait.

Features:

- Tail moves easily at slow speeds
- Different action than the Swim'n Caffeine Shad
- These baits contain the world's best blend of soft plastic ingredients

Specifications:

- Color: Key Lime Pie
- Length: 4"
- Quantity: 6
Add to Cart
$4.79
KVD Finesse Worm Soft Lure (FIN5-125)
Strike King's KVD Perfect Plastics Finesse Worms are the softest saltiest plastic ever produced and feature Strike King's exclusive Coffee Scent technology. Coffee adds to the appeal, as it masks human scent and oils. Together with extra salt, it causes fish to bite and hold on longer, increasing your hook-up chances. Yet, even with their added salt, the KVD Perfect Plastics Finesse Worms remain soft, pliable and fishable!

KVD Perfect Plastics Finesse Worms are killer on a Shaky Head Jig, will dance on a Drop Shot rig, and are awesome when ''Split-shotting'' or Mojo rigging.

Features:

- Coffee Scent and Salt
- Masks human scent and oils
- Ideal on a Shaky Head jig, Drop Shot rig , or Split Shot rig
- Remain soft, pliable and fishable

Specifications:

- Color: Blue Fleck
- Length: 5"
- Pack Quantity: 15
Add to Cart
$4.79
Rage Toad Soft Bait Lure (RGTD-38)
The Rage Tail by Strike King brings a revolutionary look to soft plastics. Each Rage Tail Lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. The Rage Tail is designed with a specific purpose and uses customized hi- grade plastics for superior action. You won't believe the splash, noise or other action that each rage tail has! The Strike King Rage Toad is best rigged weightless with the eyes up on the toad, on a 4/0 to 6/0 wide gap hook. They can be fished on top of the surface for some amazing top water action.

Specifications:

- Color: Black Neon
- Length: 4"
- Quantity: 5 Per/Pack
Add to Cart
$5.20
Rage Twin Tail Menace Grub Soft Bait Lure (RGTTMG-13)
The Strike King Rage Twin Tail Menace Grub is a addition to Strike King
Add to Cart
$5.20
Rage Thumper Worm Soft Bait Lure (RGTW10-18)
Even on a slow retrieve, Strike King's Rage Tail Rage Thumper Worm creates a rhythmic thump bass can' ignore. Use with the Rage Tail intact, or cut on the molded-in score line to double the tail's flickering action!

Features:

- Rapid flicker rate thanks to Rage Tail design
- Tail has score line that can be cut to make worm into a cut tail worm
- The ultimate off-shore worm
- Action joints increase ''Thump'' by the tail movement

Specifications:

- Color: Watermelon/Red Flake
- Length: 10"
- Quantity: 7 Per/Pack
Add to Cart
$5.20
KVD Rodent Soft Bait Lure (RO3-18)
A smaller version of the original, the Strike King Perfect Plastic Baby Rodent is designed for flipping heavy cover and pitching mats. Great for clearer water situations or places with a lot of fishing pressure where throwing a more compact presentation can be the key to getting bites, the Baby Rodent offers a more appetizing, snack-size profile. Also featuring the best blend of soft plastic ingredients thanks to Strike King
Add to Cart
$4.79
KVD Sexy Frog Soft Bait Lure (SFKVD-152)
Designed and approved by Kevin Van Dam, the Strike King KVD Sexy Frog is the finest, feature-packed frog-style bait ever from Strike King. Perfect for heavy cover and open water applications, it features a super sharp Gamakatsu hook, a soft collapsible body, and fully sealed nose to minimize water entry. Available in a range of proven colors, the Strike King KVD Sexy Frog has the looks and moves to tempt the big ones.

Specifications:

- Color: Tiger Black
- Length: 2-1/2"
- Weight: 5/8 oz.
- Quantity: 1
Add to Cart
$7.86
Shadalicious Soft Bait Lure (SHDLC3.5-151)
The Strike King Shadalicious is a soft swimbait designed to catch more and bigger fish. Everything about the Shadalicious
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$8.26
Slab Hammer Tooty Fruit Tubes Soft Bait Lure (SHTFT-670)
When the crappie bite slows, it's time to tempt and tantalize with the Slab Hammer Tooty Fruity Tubes by Strike King. Heavily salted, the Tooty Fruity Tubes have everything slab seekers need to open locked crappie jaws. Sporting remarkable color combinations and highlighted by their incredible dancing action, the Tooty Fruity Crappie Tubes are your ticket to a basket full of crappie this season. Size: 2''. 8 pack.

Features:

- Tempt and tantalize with Tooty Fruity Tubes
- Crappie can't resist the heavy salt flavor
- Sport remarkable color combinations
- Produce incredible dancing action

Specifications:

- Color: Blue/Pearl/Pink/Chartreuse
- Length: 2"
- Pack Quantity: 8
Add to Cart
$2.33
Bleeding Elite Buzz Bait Lure (BBEB38-301)
For awesome buzzbait action, look no further than Strike King's Bleeding Bait Elite Buzzbait. Sporting a bright red Bleeding Bait long-shank hook with Blood Trail coloring highlights on the head and skirt to trigger monster strikes, the Bleeding Elite Buzzbait features holes in the blade to produce a gurgling commotion and a large bubble trail on the surface.

Specifications:

- Color: Bleeding Chartreuse
- Weight: 3/8 oz.
- Quantity: 1
Add to Cart
$4.50
Zero Soft Bair Worm Lure (3XZ5-101)
This is an incredible lure. Just put it in front of a bass and he is going to hit it.
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$3.52
Tri-Wing Buzz King Lure (516BM-70)
The Strike King Tri-Wing Buzz King 5/16 oz. Buzzbait features a Diamond Dust head and a Diamond Dust silicone skirt that will have fish swimming for your line. The 3-blade Diamond-pattern prop emits sound, reflects light and enables slow retrieves.

Features:

- Suitable for freshwater bass fishing
- Diamond Dust head and Diamond Dust silicone skirt help attract fish
- 3-blade Diamond-pattern prop emits sound, reflects light and enables slow retrieves

Specifications:

- Fishing - Water: Freshwater
- Type: Buzzbaits
- Fishing - Species: Panfish
- Color: Chartreuse
- Weight: 5/16 oz.
- Quantity: 1
Add to Cart
$4.01
Bleeding Bait Spinnerbait Lure (BB12WW-315SG)
Research shows that a red blood trail triggers a natural feeding response in predatory fish.

Features:

- Premium Components
- Premium Stainless Steel Wire
- Bleeding Red Accent Skirt and Bleeding Bait Hook

Specifications:

- Color: Bleeding Gold Shiner
- Blade Type: Willow/Willow
- Weight: 1/2 oz.
Add to Cart
$4.61
Swim'n Caffeine Shad Soft Bait Lure (CSD5-16)
With its unique air-filled bubble tail, the Strike King KVD Perfect Plastics Caffeine Shad flaunts an awesome set of moves never before seen in a topwater shad bait. Crafted with the world's best plastics, the Caffeine Shad is extremely soft and pliable, loaded with heavy salt, and strongly laced with real coffee scent. This deadly combination maximizes the Strike King Caffeine Shad's appeal by masking unnatural scents and giving fish a tasty reason to hold onto the bite longer, resulting in a healthy increase in positive hook-ups. You can rig the Shad weightless for topwater, add it to a Carolina rig, or pin it on a jighead when fishing down in the water column. Shallow or deep, the Caffeine Shad is the bait to reach for when you need to really wake the bass up!

Features:

- Unique bubble tail provides amazing action
- Extremely soft and pliable
- Heavily salted, plus real coffee scent
- Masks human scents so fish hold the bite longer
- Fish on top, Carolina style, or on a jighead

Specifications:

- Color: Watermelon Seed
- Length: 5"
- Pack Quantity: 8
Add to Cart
$4.79
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