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Hard Baits

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Red Eyed Shad 1/4 oz Hard Lipless Crankbait Lure (REYESD14-419)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 2"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Fire Tiger
- Quantity: Per 1
Add to Cart
$5.80
Red Eyed Shad 1/2 oz Hard Lipless Crankbait Lure (REYESD12-108)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 3 1/4"
- Running Depth: Dives to 8'
- Treble Hooks: Two Number 6
- Color: Blue Craw
- Quantity: Per 1
Add to Cart
$5.80
Series 1 Crankbait Hard Lure (HC1-526)
A small, squareBill diver with a high buoyancy, the Series 1 is designed to be thrown around heavy cover. The square lip design causes massive deflection to trigger strikes.

Specifications:

- Size: Series 1
- Color: Sexy Sunfish
- Length: 2"
- Weight: 1/4 oz.
- Depth: 2'-5'
Add to Cart
$4.80
KVD Square Bill Hard Lure (HCKVDS2.5-680)
Designed to the specifications of Bass Master's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly "wander" with erratic action while still running true. It also helps deflect off cover to entice strikes. The KVD baits are designed with no internal rattles for a "silent" approach.

Specifications:

- Body Style: KVD 1.5 Squarebill
- Color: Tennesee Shad
- Length: 1.5"
- Weight: 7/16 oz.
- Dives from: 3'-5'
Add to Cart
$5.58
KVD 4.0 Magnum Hard Squarebill Lure (HCKVDS4.0-450)
Designed to the exact specifications of Bassmaster Classic Champ, Kevin VanDam, the Strike King KVD Square Bill Silent Crankbaits are silent assassins perfect for KVD's style of shallow water power fishing. In addition to allowing the crankbait to bounce and deflect off cover, the square bill design also allows these KVD cranks to constantly wander with an erratic searching action while still running true. The KVD Square Bill Silent Crankbaits do not have internal rattles, making them absolutely perfect for skittish, pressured fish.

Features:

- 2011 Bassmaster Classic winning lure
- Designed to KVD's exact specifications
- Tournament-proven performers
- Silent assassins perfect for shallow water power fishing
- Square bill deflects off cover while producing an erratic wandering action
- No internal rattles for a silent approach

Specifications:

- Color: Delta Red
- Length: 3-3/4"
- Weight: 7/8 oz.
- Depth: 3'-7'
- Quantity: 1
Add to Cart
$8.38
KVD Sexy Dawg Topwater Hard Bait Lure (HCKVDSD-500)
Strike King KVD Sexy Dawg Topwater Hard Baits have been designed by the world's top angler to cast like an arrow and walk-the-dog with an ease you've never experienced before! The popping, spitting, side-to-side action drives big bass mad with hunger. Features include loud internal rattle chambers; chip-resistant finish; 3D eyes; and rugged, extra-strong trebles to hold fish fast.

Features:

- Casts like an arrow
- Popping, spitting, side-to-side action
- Loud internal rattle chambers
- Chip-resistant finish
- 3D eyes
- Rugged, extra-strong treble hooks

Specifications:

- Color: Clear Sexy Shad
- Length: 4-1/2"
- Weight: 3/4 oz.
- Quantity: 1
Add to Cart
$7.96
Red Eyed Shad 3/4 oz Hard Lipless Crankbait Lure (REYESD34-585)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 3"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Sexy Ghost Minnow
- Quantity: Per 1
Add to Cart
$6.52
Red Eye Shad Tungsten 2 Tap (REYESDTT12-108)
The Red Eyed Shad has become the standard lipless crankbait on both the pro tour, as well as your home lake. Designed by our National Pro-Staff, the Red Eyed Shad has incredible action and features awesome paint schemes, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome and really sets it apart!

Sometimes a different sound is the key to success. The Tungsten 2 Tap Series models have a single tungsten rattle that has a one-knocker type sound which is completely different from the regular Red Eyed Shad. The Tungsten 2 Tap features all the same characteristics of the original Red Eyed Shad, but with a different sound. The Tungsten 2 Tap is magic on pressured waters, extremely clear water, or when an active school of fish turns off.

Specifications:

- Body Length: 2 1/2"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Blue Craw
- Quantity: Per 1
Add to Cart
$7.30
Series 3 Crankbait Hard Lure (HC3-526)
The Strike King Pro-Model Series 3 Crankbait is a small bodied deep diver. It is designed for enhanced castability, allowing you to reach maximum depths. See why this is one of the most popular crankbaits on the market!

Features:

- The Strike King Pro-Model Series 3 is a small-bodied deep diver.
- It is designed to enhance castability, thus reaching maxium depths.
- Dives up to 8 feet.
- One of the most popular crankbaits on the market!
- All Pro-Model Crankbaits feature free-floating rattles and lifelike 3D eyes.

Specifications:

- Size: Series 3
- Color: Sexy Sunfish
- Weight: 3/8 oz.
- Depth: dives to 8'
Add to Cart
$4.80
Wild Thang Hard Bait Lure (1422633)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Unique bill for erratic hunting action
- Aggressive tail thumping action
- Attracts fish from all depths and directions
- Slow rise at pause

Specifications:

- Color: Candy Apple Red Craw
- Bait Length: 2"
- Bait Size: 6.5 (3/8 oz.)
- Swimming Dept: 4'-7'
- Number of Hooks: 2
- Quantity: 1 Per/Pack
Add to Cart
$5.22
Cutter 110+ Hard Bait Lure (1431183)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Suspending jerkbait with long-distance castability
- Versatile -- twitch, jerk, pause, rip, burn and standard retrieves
- Coffin shaped bill allows maximum darting action and side flash with minimal rod movement

Specifications:

- Color: Fool's Gold
- Bait Length: 4-3/8"
- Bait Size: 110+ (9/16 oz.)
- Swimming Depth: 4'-8'
- Number of Hooks: 3
- Quantity: 1
Add to Cart
$5.94
SquareBull Hard Bait Lure (1422623)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Erratic hunting action
- Maximum flash and tail wag
- Deflects off structure
- Floating

Specifications:

- Color: Firetiger
- Bait Length: 2"
- Bait Size: 3.5 (1/4 oz.)
- Swimming Dept: 2'-5'
- Number of Hooks: 2
- Quantity: 1 Per/Pack
Add to Cart
$5.22
Digger Hard Bait Lure (1431192)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Aggressive wobble and side flash
- Gets deep quick
- Slow rise at pause

Specifications:

- Color: Rubbertail
- Bait Length: 1-3/4"
- Bait Size: 3.5 (1/4 oz.)
- Swimming Depth: 3'-5'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.22
Cutter 90+ Hard Bait Lure (1431179)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Suspending jerkbait with long-distance castability
- Versatile -- twitch, jerk, pause, rip, burn and standard retrieves
- Coffin shaped bill allows maximum darting action and side flash with minimal rod movement

Specifications:

- Color: Fool's Gold
- Bait Length: 3-1/2"
- Bait Size: 90+ (3/8 oz.)
- Swimming Depth: 4'-6'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.94
Warpig Hard Bait Lure (1431204)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Aggressive action
- Blunt Nose deflects off structure
- Maximum sound and vibration
- Lipless sinking bait

Specifications:

- Color: Blood Orange Craw
- Bait Length: 2-3/8"
- Bait Size: 1/4 (1/4 oz.)
- Swimming Depth: Sinks
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.22
SquareBull Hard Bait Lure (1431219)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Erratic hunting action
- Maximum flash and tail wag
- Deflects off structure
- Floating

Specifications:

- Color: Fool's Gold
- Bait Length: 2"
- Bait Size: 3.5 (1/4 oz.)
- Swimming Depth: 2'-5'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.22
Bad Shad Hard Bait Lure (1431211)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- The premier casting shad
- Irresistible side roll and tail wag
- Slow rise at pause

Specifications:

- Color: Spray Tan
- Bait Length: 2"
- Bait Size: 5 (1/4 oz.)
- Swimming Depth: 5'-7'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.22
Wild Thang Hard Bait Lure (1431228)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Unique bill for erratic hunting action
- Aggressive tail thumping action
- Attracts fish from all depths and directions
- Slow rise at pause

Specifications:

- Color: Green Ozark Craw
- Bait Length: 2"
- Bait Size: 6.5 (3/8 oz.)
- Swimming Depth: 4'-7'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.22
Dredger Hard Bait Lure (1431236)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Body shape and weighted bill drive bait deep to stay in the strike zone longer
- Tight subtle action proven best for deep water fish
- Great casting and easy to crank for less fatigue all day fishing
- Slow rise at pause

Specifications:

- Color: Lavendar Shad
- Bait Length: 2-1/4"
- Bait Size: 10.5 (1/2 oz.)
- Swimming Depth: 9'-11.5'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$6.90
Cutter 90 Shallow Hard Bait Lure (1431264)
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait.

Features:

- Suspending jerkbait with long-distance castability
- Versatile -- twitch, jerk, pause, rip, burn and standard retrieves
- Coffin shaped bill allows maximum darting action and side flash with minimal rod movement
- Shallow pitched


Specifications:

- Color: Black Silver
- Bait Length: 3-1/2"
- Bait Size: 90 Shallow (3/8 oz.)
- Swimming Depth: 3'-5'
- Number of Hooks: 2
- Quantity: 1
Add to Cart
$5.94
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